WD-40 themed Ford Boosted Bronco by Aaron Vaccar prepares for 2017 SEMA Show

Article by Christian A., on September 23, 2017

The original classic Ford Bronco has become more relevant lately, thanks to the upcoming release of the all new version of it. The classic 1966 Bronco will make its way to this year’s 2017 SEMA Show in Las Vegas to be displayed before it heads to an auction later in the year.

In collaboration with WD-40, Vaccar built this custom first-generation Bronco to mimic the many uses of the brand. It had been designed with a unique blue and yellow livery on the exterior, accented with a single black horizontal line that runs through the sides, as well as the mirror caps and blacked out roof. The front fascia gets a bright yellow frame that matches the same shade of yellow around the wheels. There is also a WD-40 logo that is etched on the front fender.

From the looks of it, the Ford Bronco had also been raised up a little and has got a larger set of wheels wrapped in off-road tires. Though not everybody may be fond of the design of the WD-40 themed Bronco, with the blue finish and bright yellow accents - just like that of Ikea. Take note that beauty is in the eye of the beholder.

Under the hood of the Ford Bronco is a biturbo EcoBoost engine, but we are unsure whether it is a four-, six-, or eight-cylinder motor. Though we do believe that it might be a biturbo V6, similar to what the Raptor currently has. This gives out a healthy 450 horsepower (335 kilowatts) and 510 pound-feet (691 Newton-metres) of torque.

Aaron Vaccar said that the WD-40/SEMA Cares Boosted Bronco is a tribute to the traditional hot-rod standards of execution and finish with a one of a kind vehicle.

To give the classic a modern take, it had been equipped with an EcoBoost drivetrain, that also gives it a turbocharged power and efficiency for the future. We cannot think of another brand that would be as fitting as the WD-40 when partnering with the Bronco, that will generate the same amount of excitement from off-road and automotive enthusiasts.

Later this year when the Bronco finally goes on auction at SEMA, all benefits will go to SEMA Cares and this will be used to help Childhelp and SEMA Memorial Scholarship Fund. The former aims to provide services to children who had been neglected, while the latter offers scholarships to students entering the automotive aftermarket.

If you would like to check out the Boosted Bronco, head over to Las Vegas next month to see the actual thing. It will then be auctioned at the WD-40 booth at SEMA on October 31st.

Press Release

Turbocharging A Cult Classic; WD-40 Boosted Bronco by Vaccar

We are thrilled to announce that WD-40 Co. is teaming up with Aaron Vaccar and The Vaccar Co. on a resto-mod project that blends old a new; the iconic 1966 Ford Bronco-the vehicle's debut year-updated with a twin-trubo EcoBoost drivetrain!

The project, dubbed the "Boosted Bronco", will make it's debut at the 2017 SEMA Show in Las Vegas, Tuesday, Oct. 31st, in the WD-40 Brand booth (#62129, outside the South Hall), and will be auctioned off in 2018 to benefit SEMA Cares. Through SEMA Cares, proceeds will benefit Childhelp, an organization that provides services to abused and neglected children, and the SEMA Memorial Scholarship Fund, which offers scholarships to students entering the automotive aftermarket. This will be WD-40 Co.'s eight year in partnership with SEMA. To date, WD-40 Co. has raised more than $800,000 for these charities through vehicle restorations and auctions.

Vaccar was selected as the vehicle builder after an extensive search by WD-40 Co. Vaccar’s affinity for the WD-40 brand, foresight for putting WD-40 brand products to use in the build and creativity in developing the vehicle concept stood out above the rest, according to Tim Lesmeister, vice president of marketing at WD-40 Co. For Vaccar, the build is a passion project.

“The WD-40/SEMA Cares Boosted Bronco allows us to pay tribute to traditional hot-rodding standards of execution and finish with a first-of-its-kind vehicle,” said Aaron Vaccar. “The EcoBoost drivetrain will give the cult classic a modern spin and turbocharged power and efficiency for the future. There could not be a more iconic brand than WD-40 brand to partner with on a vehicle sure to generate excitement from Bronco, off-road and automotive enthusiasts nationwide.”

The color scheme of the vehicle is inspired by the famous blue-and-yellow can of WD-40 Multi-Use Product. In addition to this product, several WD-40 Specialist products will be crucial in the build process, including WD-40 Specialist Superior Performance True Multi-Purpose Grease, Spray & Stay Gel Lubricant, Rust Release Penetrant Spray and the new WD-40 Specialist Industrial-Strength Cleaner & Degreaser, which has a water-based, non-aerosol formula.

“We have a long history of supporting the automotive industry with products that help auto pros get the job done and through our partnership with SEMA,” said Lesmeister. “This project allows WD-40 Co. to continue that tradition of support for the automotive industry, aftermarket professionals and auto enthusiasts in their restoration and customization projects.”

Build partners that have donated product for use on the Bronco include AIRAID, AMSOIL, AutoMeter, B&M, BASF, Blood & Grease, Detroit Steel Wheel, Diode Dynamics, Flowmaster, General Tire, Grip Royal, Mishimoto, POR-15, The Club, VMS Racing and XS Power.

Check back for updates! #BoostedBronco

Source: Ford

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