2013 Tokyo Motor Show: Nissan IDx Freeflow Concept is a modern Datsun 510

Article by Christian A., on November 20, 2013

Nissan didn’t stop with the 2014 Nismo GT-R and unveiled at the 2013 Tokyo Motor Show the IDx Freeflow Concept. This new concept car was build after Nissan designers consulted with one hundred teenagers around the world, in order to create a rear-wheel-drive sports coupe for young customers. Many of you already saw the resemblance to the Datsun 510, a car that was popular more than two decades ago.

According to Andy Palmer, Nissan’s global product planning chief, the new concept features a spaceframe body construction and lightweight composite body panels. Customers, would be able to configure the vehicle online and choose different lights, trims and panels. The Datsun 510 was known among heritage enthusiasts as “poor’s man BMW”.

The concept comes with an interesting color, a combination of white and flax (a light brown shade), while the 18-inch chrome wheels. Inside, we find space for up to four passengers, a no-nonsense steering wheel, a modern-looking speedometer and an analog clock.

Though compact in size – about 4.1 meters in length, 1.7 meters in width, and 1.3 meters in overall height – the IDx Freeflow impresses with its daring yet dignified exterior. Nissan says that the concept car could use a 1.2-to-1.5-liter gasoline engine bolted to a continuously variable transmission (CVT).

Press Release

Nissan IDx Freeflow Concept

The Nissan IDx Freeflow reflects the sensibilities of its co-creators; the outlook of people who seek natural and tasteful things in every aspect of their daily lives.

They sought to employ a simple and clean attitude, using the authentic items that they favor to artfully combine various things and give substance to their self-expression.

The interior details of this four-passenger concept car are a carefully selected mix of fashionable functionality and comfort in a design brimming with creative originality. It is meant to feel like a living room inside a car where the owner and his or her friends can relax.

The round, no-nonsense steering wheel, attached to the level dashboard, mounts a modern-looking speedometer that would not seem out of place in a younger person's lounge. Together with an analog clock, prominently located above the centered function monitors, the cumulative effect is an interior that feels heavily influenced by the wish for a cozy, relaxing space.

Additionally, the coordination of finished metals with the thick surfacing material on the dashboard and console, combined with the denim selected to cover the seats and certain trim areas, produces sections that dazzle the eye but are balanced by more calming hues in other spots. This is the unique quality of the co-creators' taste as expressed in the cabin appointments.

In particular, the moderately faded texture and color of the denim used in the interior conveys a new kind of quality, a back-to-basics charm seldom seen in cars until now.

Though compact in size - about 4.1 meters in length, 1.7 meters in width, and 1.3 meters in overall height - the Nissan IDx Freeflow impresses with its daring yet dignified exterior.

The car's "floating roof", a seamless rounded roof shape, is another design twist that accentuates the simple box form of the body.

The exterior color is a sophisticated combination of white and flax (a light brown shade), invoking a casual feeling like that produced by the pairing of the venerable white T-shirt with khaki chinos, and highlighted with silver accessories or a belt. The overall visual effect is completed by the addition of stylish 18-inch chrome wheels.

The digital native cohort's quest for authenticity can also be interpreted as a demand for economy and efficiency in their everyday car. For this kind of vehicle, the requisite high level of fuel economy and driving performance could come from a powertrain with a 1.2-to-1.5L gasoline engine mated to a continuously variable transmission (CVT).

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